The Truth About Promotional Desktop Gifts
It goes without saying that marketing has changed over the past few years. Outbound marketing that has interrupted our daily lives for years is discouraged in favour of more inbound methods such as article marketing and social media marketing. One thing that has not changed, however, is the effectiveness of good quality promotional desktop gifts. Promotional gifts can be used in a number of ways. Your customers will love you for giving them promotional merchandise that is catered to their needs. Desktop gifts do not interrupt like those spam emails, annoying telephone calls and pop-up banners. They simply promote your business in a concise, respectful way. Here I would like to show you five ways promotional desktop gifts can be used to promote your business.
Promote Your Website
Business gifts are ideal for getting your customers and target customers to your website. If you have a site that you would like to show off, make sure people know where to find it. By printing your logo, website address and other details onto top quality desktop gifts such as mouse mats, clocks, pen holders and coaster, you are ensuring that your target audience knows how to find you when they require your services.
Promote Your New Address
Have you moved office lately? Promotional merchandise is a brilliant way of getting the message out. These gifts need not be expensive. Inexpensive gift ideas for promotion include coasters, mouse mats and of course promotional pens.
Promote An Event
If you are sponsoring or attending an important event, let your target customers know with inexpensive gifts that they can use daily. This will ensure that they know about your upcoming event. Gifts like these increase the chance that they will attend the event.
Promote A New Employee
Business gifts are icebreakers. If you have a new marketing manager or sales representative, arm them with good quality promotional pens, coasters, rulers, or mouse mats with your company name and their contact details to leave with new and existing customers. Promotional printed gifts are so much better than boring business cards.
Promote Your Business With a Competition
People love free stuff. Why not have a weekly competition on your Facebook ‘Like’ page or for readers of your blog. Handing out inexpensive gifts such as mouse mats, mugs and coasters printed with your logo and details will make the competition winners happy and keep your details within view.