By Suzana 
There are several tips that you can use for reputation repair.
Brand
The first tip is to make sure that you know what is going to with your brand. This means that you need to know what people are saying about your brand. The best way to do this is to use brand monitoring tools that will be able to help you to manage your brand so that you will be able to stay on top of your reputation. You can also set up some Google alerts so you are going to know when other people are posting about your company. Once you know what other people are saying, then you will be able to move forward with the business.
Updates
The second tip is to make sure that your website is updated along with your social media page. This is one of the best ways that you are going to be able to stay relevant and you will be able to show up higher in the search engine results. All of the content on your page is going to need to stay fresh and you will need to make sure that you are paying plenty of attention to your social media. This is when it is probably going to be a good idea to hire someone who is going to create the content for you. This will allow you to focus on the more important aspects of the business.
Bad Press
The third tip is to make sure that you are not responding to bad press as soon as it happens. Most of the time, it is a better idea to step back and wait before you respond. This is because you don’t want to say anything that you are going to regret later on. The best response might be that you are looking into the situation. This is because you don’t want to have any type of negative comments from you on your page. This is especially true when it comes to attacking your customers. Make sure that you gather all of the information about the situation before you decide to make any type of response to them.
Mistakes
The fourth tip is to make sure that you admit to any type of mistakes that you have made and make a commitment to fix these mistakes. This is the best way that you are going to be able to redeem yourself after making a mistake. The best thing for you to do is to apologize for the mistake and go into the steps that you are going to be taking in order to fix the mistake. It is definitely not going to help the situation if you try to deny that it happened. In fact, it is only going to make the situation worse on your part and it is going to earn your business a poor online reputation.
Relationships
The fifth tips is to make sure that you continue to build up your relationships with your audience. This is the best way that people are going to believe what other people are saying about you. If you are able to create a brand that people are going to love, then you are going to be able to weather most of the storms. When you reach out to your fans, then you are going to let them know that you are willing to fight for them. You are probably going to be surprised at how well you will be able to manage the reputation of the business this way because the customers are going to feel connected to you.
